Welcome to the second part of the ultimate guide of website design. In our previous blog, we had discussed the basics of websites and their types. Here in this blog, we delve deeper and discuss some of the vital elements required to develop a functional and appealing website.

No matter the type of website design you are up to, make sure that everything is thought through. Right from the color scheme to the font, various elements play a crucial role in capturing the user’s attention. Here are some of the vital elements of the user interface that you should pay close attention to while designing a website.

Content

Website is all about providing relevant information to the users who seek answers for their queries. Therefore the content should be your top priority.

• Make sure all content is properly formatted, aligned, and placed appropriately on the website. Formatting stands between good readability and clumsy experience. It ensures the message is properly delivered.
• Avoid grammatical errors and plagiarism. Content with grammatical errors leaves a bad impression on the audience’s mind.
• Get straight to the point. Use short and concise phrases.
• Avoid long blocks of text. Categorize content. In the event that you have no option, add images, headings, and CSS styles to separate the monotonous flow into digestible chunks.

 

Fonts

Make sure the font you choose compliments your overall design. You should match your font with your color scheme, graphics, and images on your website. With tools like Canva’s Font Combinator, you can find the perfect font match. Apps like PageCloud include numerous font pairings. 

Navigation

A website might consist of single or multiple pages. The navigation menu is what lets the user find the pages they need to access once they come to your website.

Adding a navigation menu to your website is the best way to ensure a smooth navigation experience for the user. The smooth UI experience starts with a good navigation menu structure. As it allows the user to easily access and switch between other pages.

Depending upon your site design, you can choose between the following types.

(i) Classic Navigation Menu

This is one of the popular navigation menus where the menu is placed on the website header in a horizontal line.

(ii) Sticky Menu

Sticky menus are also known as fixed or floating menus. As the name suggests website header will be fixed on top of the screen when the user scrolls down the website.

(iii) Hamburger Menu

The hamburger menu is an icon made up of three horizontal lines which look like a hamburger. Once the user clicks on the icon, it opens to a full menu.

(iv)Dropdown

When visitors click on one of its items or hover over it, a list of additional items is displayed.

(v) Slider

List of a menu located on the left or right side of the webpage 

Call to Action

The chances are that you will still have at least one Call-to-Action (CTA) button even if you do not pursue a marketing goal.

Every website design has a mission. If you want to send regular updates to your readers, communicate with them via a form, or look for feedback, you may need to collect email addresses. Without a CTA button, this cannot be accomplished. Today, they are a crucial component of a user interface.

Color

Colors are one of the most important elements to consider when designing a website. It acts as a key function that grabs the attention of the user; therefore, it is essential to pick the right color combination that compliments the overall design and tone of your website. Ensure that you pick the right color that aligns with the brand message that you want to convey to your audience.

Here are some of the common color psychology.

Red – Love, Energy, Excitement, Strength

Blue-Trust, peace, loyalty, competence

Green-Freshness, Nature, Healing, Quality

Orange – Success, confidence, Bravery, Sociability

Purple-Luxury, Ambition, Royalty, Spirituality

White – Clean, Simplicity, Honesty, Innocence

Black- Security, Dramatic, Formality, Sophistication

Brown – Dependable, Trustworthy, Simple, Rugged

Shapes

The use of graphic elements in web design can help seamlessly integrate text and images and help with the site’s overall appearance. Using beautiful colors and shapes on your website can help direct visitors’ attention and contribute to the overall flow of the site.

Images and Icon

It’s true that the Picture speaks louder than words. The right design can convey a lot of information in a very short period of time. This is made possible with the help of quality images and the right icons. Always make sure to choose a high-quality image and the right icon that supports the message that you are going to convey to your audience.

Site Structure

Website navigation plays a major role in both user experience and SEO. Ideally, your website should be easy to navigate without any structural problems. The user will most likely leave or get lost in the website if the website is not properly structured and the same goes for web crawlers as well.

Web crawlers (BOT) is an automated program that searches through your website and determines its quality and credibility. Poor navigation will negatively omg даркнет affect your website’s ranking and user experience.

Conclusion

The arena of website design gets more sophisticated every year. Be it animation, mouse trails, dark mode, offbeat navigation, etc., and there are all sorts of new web trends popping up every day.

Whatever you are planning, make sure to invest some time and money in design, UI, and UX for your website to be successful.